C.P. COMPANY IS THE NEW FASHIONWEAR PARTNER OF BOLOGNA | OneFootball

Bologna FC 1909 and C.P. Company are pleased to announce a new multi-year partnership which will see the Bologna based brand accompany the Rossoblù first-team as their Fashionwear Partner.

“It’s a huge honour for us to welcome C.P. Company as the Fashionwear Partner of Bologna. It is a brand, who like our Club, have deep roots in Bologna and a strong international outlook. This partnership celebrates the special relationship with a unique city, capable of blending tradition, innovation, culture and sport. We are happy to represent, alongside C.P. Company, not just the energy of our local community, but also of representing the name of Bologna and its values across the world, through a project which combines style, passion and identity”, stated Christoph Winterling, Bologna Marketing and Commercial Director.

The partnership pays homage to the deep connection between C.P. Company and Bologna, the birthplace of the brand and eternal source of inspiration thanks to the city’s cultural vibrancy, where art, music, sport and industry intertwine to create a unique context.

Lorenzo Osti, President of C.P. Company stated: “For me, it’s an honour to celebrate the link between C.P. Company and Bologna, the city where I was born and raised, and with which both my family and I have always had a deep connection. Doing so, through this partnership with Bologna FC is the closing of a circle; it’s the most authentic and natural way to celebrate the relationship between C.P. Company, Bologna and football. I can’t hide my pride in seeing my favourite team and all the staff dressed in C.P. Company!”

This connection is further reinforced by C.P. Company’s history with football, which began in the 1980’s in England, making the Italian brand an integral part of Terrace culture around the world. This partnership follows a similar collaboration with Manchester City, which launched in 2024, and represents a natural evolution to celebrate the cities most closely tied to C.P. Company and their respective communities. In Bologna, just like in Manchester, football and C.P. company apparel have their roots in the subcultures that animate stadiums, pubs and other places of gathering. In both cities, the iconic Goggle Jacket is worn as a symbol of identity, cementing an authentic bond between fans and the Italian brand.

The exclusive C.P. Company kit for Bologna, features both logos and includes the Goggle Jacket with personalised red lens. The apparel, crafted in the brand’s signature Navy Blue sportswear style, will be worn by the Men’s First Team and technical staff during travel and upon arrival to stadium’s for away matches, both in international competitions and Serie A.

To launch the partnership, a video has been created which showcases Bologna through its historic streets and iconic landmarks, such as Stadio Dall’Ara and the Antica Barberia Marchi, set to the song “Zirudela del Bologna”, by the Bologna-based writer and Rossoblù fan Enrico Brizzi. The song, inspired by a stadium chant, is reimagined with a punk twist, blending Italian and Bolognese dialect. The video features members of the city and C.P. company communities, on a journey which celebrates the city, its energy, and the unbreakable bond between football and culture.

Special appearances include Gianni Morandi, lifelong Bologna fan and an iconic figure in the city’s artistic scene, who has a long relationship with C.P. Company. His successful music career has made him a symbol of Bologna, reinforcing his role and an authentic representative of the city’s culture. By his side is his son, Tredici Pietro, a rising start in the Italian urban music scene, embodying the dynamic and innovative spirit of C.P. Company and bringing youthful energy that speaks directly to new generations.

Doing this, C.P. Company establishes itself as an intergenerational brand, capable of engaging with the modern world and connecting the past, present, and future.