WPLL reveals new branding and competition names for women’s professional game | OneFootball

The Women’s Professional Leagues Limited (WPLL) have revealed new branding and some name changes for the 2025/2026 season.

WSL Full-Time were informed of the news via an official press release from the association this morning.

It has been revealed that there will be new branding, logos and colour schemes for the top two tiers of the English game from next season. In other news, Women’s Super League Football (WSL Football) has become the name of the independent company overseeing the top tiers of women’s professional football following a formal change from WPLL.

In addition, the Barclays Women’s Championship will become the Barclays Women’s Super League 2 (Barclays WSL2) from next season whilst the top tier of the competition, the Barclays Women’s Super League (Barclays WSL), will remain the same.

Speaking following the announcement, Ruth Hooper, CMO of WSL Football, said “Developing this new visual world with Anomaly has been a real labour of love. No one plays football like a female – it is our strength and the way players move is one element of what makes women’s football distinctive and special.

“As soon as this concept was brought to the table, we knew it was the right route, and we embraced it. It has taken months of work, and we have spoken to clubs, fans, players and partners who have all inputted during the process and been on this journey with us.

“There is a lot more in store over the coming months as we continue to grow the women’s game for the future.”

A new WSL Football website will launch over the summer while the transition to the new branding will commence with immediate effect.